Add Facebook Pixel Code

To add the Facebook pixel to ASAP, you need to do it in two steps.

  • The first step requires that you create your Facebook pixel in the business manager if you haven’t done it.
  • The second step requires that you insert the pixel in the <head> section of every page of your website you want to track.

Step 1 – Facebook Pixel Creation

  • First, go in the events manager in data sources.
  • Then, click on “Get started” in the Facebook pixel section.
  • At this stage, choose the name of your pixel and your website URL. After that, just click continue.
  • Select “manually add pixel code to website”.
  • You then need to copy the code and click “turn on automatic advanced matching”. Don’t close this page just yet, because we need to do the next step before.

Step 2 – Installing the pixel in the <head> section

  • In your site’s dashboard, go to Appearance > Options > Advanced.
  • You can now paste the pixel code on the “Space before head </>” section.
  • You can now go back to the business to test the base code.

 

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